PENGARUH KUALITAS LAYANAN PADA KOMITMEN KONSUMEN DAN LOYALITAS KONSUMEN
This study aims to analyze the influence of tangibles, reliability, responsiveness, assurance, and empathy of affective commitment, calculative commitment, and consumers� loyalty
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2011
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