EVALUASI STRATEGI BERSAING PT. BANK NEGARA INDONESIA (PERSERO), TBK., DALAM MEMBERIKAN KREDIT KEPADA UNIT MIKRO, KECIL DAN MENENGAH

A company strategy is the plan of management is using to stake out a market position, conduct its operations, attract and please customers, compete successfully, and achieve organizational objectives. A strategy thus entails managerial choices among alternatives and signal organizational commitment...

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Bibliographic Details
Main Authors: , Elke Florence Getsy Meliala, , Dr. Bambang Riyanto, LS., MBA.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:
ETD