ANALISIS INTEGRATIF ATAS PENGARUH KUALITAS PELAYANA, KEPUASAN DAN HALANGAN UNTUK BERPINDAH: STUDI ATAS PELANGGAN KERETA COMMUTER LINE PT.KAI COMMUTER JABODETABEK

This study analyze the relationships that occur between service quality, customer satisfaction, and products switching barriers in affecting customer behavior intention. The formulation of the problem started from the identification problem when PT KAI launch Commuter Line and the elimination of KRL...

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Bibliographic Details
Main Authors: , Marisa Jusie Octaviany, , Dr. John Suprihanto, M.I.M
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:
ETD