PENGARUH TIPE EMOSI DAN NEGARA PEMBUAT TERHADAP PENILAIAN KUALITAS PRODUK

This study aims to determine the effects of type of emotion and country of origin on product quality judgment. This study was conducted with experimental methods. Experiment design used is mixed design factorial using between-subjects (type of emotion) and within-subjects (country of origin). Type o...

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Bibliographic Details
Main Authors: , DEMY RAHARJA, , Prof. Th. Dicky Hastjarjo, Ph.D
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:
ETD