PENGARUH KUALITAS INFORMASI, KUALITAS LAYANAN DAN KUALITAS SISTEM TERHADAP INTENSI BERKELANJUTAN PENGGUNA E-COMMERCE
This research aims to examined the impact of the online store website quality (information quality, service quality and system quality) on the technology acceptance factor (perceived usefulness and perceived ease of use) as anteseden of attitude (user satisfaction) of the intention to reuse the e-co...
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Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2012
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