A study on promotional strategy to enhance the perfomance of Zakat's collection in Melaka / Shahriyah Hj.Sha'ari
The research paper has found out that the Malacca Zakat Centre (PZM) although had made efforts to increase collection of Zakat through various promotional activities such as talks (ceramah), exhibitions and phamplets to Zakat payers both in the government and private sectors as well as by having fac...
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Business Management
1999
|
| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/14735/1/PPb_SHAHRIYAH%20HJ.%20SHA%27ARI%20BM%2099_5.pdf |