The effectiveness of the promotional tools used by RTM in enhancing viewers' interest towards RTM TV channels and programs / Muhammad Hafiz Mahmood

Every organization needs to market its products or services provided by them. As well for RTM. RTM also market their products and services but public seems to have less interest with them. Public are aware about RTM TV channels and programs but they does not have interest towards the TV channels and...

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书目详细资料
格式: Student Project
语言:English
出版: Faculty of Business Management 2006
在线阅读:https://ir.uitm.edu.my/id/eprint/18480/1/PPb_MUHAMMAD%20HAFIZ%20MAHMOOD%20BM%2006_5.pdf