The effectiveness of promotional tools to enhance public awareness towards services provided by Melaka International Trade Centre (MITC) / Liyana Baharudin
Melaka International Trade Centre (MITC) is one of the great places which have organized various functions and events in Melaka. MITC always ensure that they have sufficient advertisement and publicity to enhance customers' awareness. But, MITC want to more ensure either the promotional tools u...
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| Formato: | Student Project |
| Lenguaje: | English |
| Publicado: |
Faculty of Business and Management
2007
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| Acceso en línea: | https://ir.uitm.edu.my/id/eprint/19076/2/19076.pdf |