The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa
Customer satisfaction is essential for enhancement of competitive advantage in housing industry. Customer satisfaction brings about a lot of positive implications to the companies, which may contribute to a successful business. It is essential to maintain the customers’ satisfaction by offering the...
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| Format: | Book Section |
| Language: | English |
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Institute of Graduate Studies, UiTM
2015
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| Online Access: | https://ir.uitm.edu.my/id/eprint/19218/1/ABS_AZIAM%20MUSTAFA%20TDRA%20VOL%207%20IGS%2015.pdf |