Expectations and perceived value of customer satisfaction towards counter service provided by Employee’s Provident Fund (EPF) Muar / Nurul Hanim Abdul Malek
Although service quality and customer satisfaction is related concepts, they are not exactly the same things. The customer’s perception about service quality is based on long term, cognitive evaluations of EPF’s service delivery, where as customer satisfaction is a short-term emotional reaction to s...
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| Format: | Student Project |
| Language: | English |
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2009
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| Online Access: | https://ir.uitm.edu.my/id/eprint/30439/1/30439.pdf |