Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif.
Professor Dr Faridah Hj Hassan is a professor of Marketing and Strategic Management from Arshad Ayub Graduate Business School, Universiti Teknologi MARA, Shah Alam. She is a prolific writer and researcher in the areas of Halal food marketing and branding, Islamic tourism and strategic management. He...
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| Format: | Article |
| Language: | English |
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Universiti Teknologi MARA Selangor
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/32226/1/AJ_FARIDAH%20HJ%20HASSAN%20JEEIR%20B%2017.pdf |