Gauging future prospects of green products in Malaysia / Mohd Rafi Yaacob
Consumers are increasingly better informed and more aware of the environmental impact of products, and may demand businesses improve their environmental performances. Their pressure has often been cited in the literature as one of the important factors contributing to business environmental commitme...
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Format: | Conference or Workshop Item |
Language: | English |
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2010
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Online Access: | https://ir.uitm.edu.my/id/eprint/33402/1/33402.pdf |