The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun
Customer’s quality based on commitment, trust, and satisfaction theory can explain and predict the success of a relationship between an internet service provider in Malaysia and its customers, measured in terms of loyalty. This study proposed a model to express the relationship and included gender a...
Main Author: | Harun, Muhammad Shafiq |
---|---|
Format: | Monograph |
Language: | English |
Published: |
Bachelor of Science (Hons.) Statistics
2015
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/34467/1/34467.pdf |
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