Business Model Canvas: Shrink Swift / Siti Nurhanis Izzati Awang Nordin
The Business Model Canvas (BMC) is a strategic management tool to quickly and easily define and communicate a business idea or concept. It is a visual chart with elements describing a firm’s or product’s value proposition, infrastructure, customers and finances. It assists firms in aligning their ac...
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| Format: | Entrepreneurship Project |
| Language: | English |
| Published: |
2020
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| Online Access: | https://ir.uitm.edu.my/id/eprint/34946/1/34946.pdf |