Exploring customers' responses to online service failure and recovery strategies during Covid‐19 pandemic: an actor–network theory perspective
While the debate on online service failure and recovery strategies has been given considerable attention in the marketing and information systems literature, the evolving Covid‐19 pandemic has brought about new challenges both theoretically and empirically in the consumption landscape. To fully unde...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Wiley
2021
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| Subjects: | |
| Online Access: | https://repository.londonmet.ac.uk/8447/1/Psychology%20and%20Marketing_Covid-19%20paper%20-%202021%20May_Willis_M.pdf |