Integration and search engine bias

<p>We study the effects of integration between a search engine and a publisher. In a model in which the search engine (i) allocates users across publishers and (ii) competes with publishers to attract advertisers, we find that the search engine is biased against publishers that display many ad...

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Bibliographic Details
Main Authors: De Cornière, A, Taylor, G
Format: Journal article
Language:English
Published: John Wiley & Sons, Inc. 2014
Subjects:
Search Result 1
Search Result 2
Search Result 3