Lipstick Evangelism: Avon Trading Circles and Gender Empowerment in South Africa
Increasing numbers of corporations are vying to capture one of the largest untapped consumer markets – the world's poor – in ways that are not only economically profitable but socially responsible. One type of initiative that has gained increased traction is trading partnerships between multina...
| Главные авторы: | , |
|---|---|
| Формат: | Journal article |
| Опубликовано: |
2009
|