The ABC: a case study in updating PSB in politically polarised and cash-strapped times

Public service broadcasters frequently have to decide how to invest in digital to reach more diverse and younger audiences, whilst not alienating loyal audiences and political stakeholders or antagonising commercial providers. This working paper examines how one PSB, the Australian Broadcasting Corp...

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Bibliographic Details
Main Author: Levy, D
Format: Working paper
Published: Reuters Institute for the Study of Journalism 2017