Cells, circuits, and choices: social influences on perceptual decision making.

Making decisions is an integral part of everyday life. Social psychologists have demonstrated in many studies that humans' decisions are frequently and strongly influenced by the opinions of others--even in simple perceptual decisions, where, for example, participants have to judge what an imag...

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Bibliographic Details
Main Authors: Mojzisch, A, Krug, K
Format: Journal article
Language:English
Published: 2008