The pandemic as a conservation marketing intervention: could COVID-19 lower global demand for wildlife products?
We wished to assess whether the COVID-19 pandemic, thought to have a zoonotic origin, may lead to a reduction in consumer demand for wildlife products. In 2018 we surveyed the effect of demand reduction messaging on consumers’ desire to own exotic pets with 1,000 respondents in each of Brazil, China...
| Principais autores: | , , |
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| Formato: | Journal article |
| Idioma: | English |
| Publicado em: |
Ecological Society of America
2021
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