The weight of the bottle as a possible extrinsic cue with which to estimate the price (and quality) of the wine? Observed correlations
We report a study designed to assess whether there is any 'weight' to the claim that better (or, at the very least, more expensive) wines come in heavier bottles. A field study was conducted in an independent wine retailer in which we looked for correlations between weight, price, and a ra...
Main Authors: | , |
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Format: | Journal article |
Language: | English |
Published: |
2012
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