It’s not her fault: trust through anthropomorphism among young adult Amazon Alexa users

Voice assistants (VAs) like Alexa have been integrated into hundreds of millions of homes, despite persistent public distrust of Amazon. The current literature explains this trend by examining users’ limited knowledge of, concern about, or even resignation to surveillance. Through in-depth, semi-str...

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Bibliographic Details
Main Authors: Fetterolf, E, Hertog, E
Format: Journal article
Language:English
Published: SAGE Publications 2023