Exploring the links between colours and tastes/flavours
The colour and other visual appearance properties of food and drink constitute a key factor determining consumer acceptance and choice behaviour. Not only do consumers associate specific colours with particular tastes and flavours, but adding or changing the colour of food and drink can also dramati...
| Hoofdauteurs: | , |
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| Formaat: | Journal article |
| Taal: | English |
| Gepubliceerd in: |
Society for Imaging Science and Technology
2022
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