Influence of Luddism on innovation diffusion

We generalize the classical Bass model of innovation diffusion to include a new class of agents—Luddites—that oppose the spread of innovation. Our model also incorporates ignorants, susceptibles, and adopters. When an ignorant and a susceptible meet, the former is converted to a susceptible at a giv...

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Bibliographic Details
Main Authors: Mellor, A, Mobilia, M, Redner, S, Rucklidge, A, Ward, J
Format: Journal article
Published: American Physical Society 2015