Resistance to persuasive messages as a function of majority and minority source status
Three experiments examined the extent to which attitudes following majority and minority influence are resistant to counter-persuasion. In Experiment 1, participants' attitudes were measured after being exposed to two messages which argued opposite positions (initial pro-attitudinal message and...
| Main Authors: | , , |
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| 格式: | Journal article |
| 语言: | English |
| 出版: |
2003
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