Catastrophe or hope — which stories should we tell to motivate domestic energy retrofit?

Powerful narratives are increasingly seen as a key enabler to encourage societal transformation and break away from established values, norms and status quo. Which stories should we tell? The ones that emphasise the extent of the catastrophe in progress, in order to shift people’s priorities and fac...

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Bibliographic Details
Main Authors: Bobrova, Y, Doggart, J
Format: Conference item
Language:English
Published: Environmental Change Institute, University of Oxford 2024