European consumer protection through the behavioral lens
<p>In this article, we identify whether and how EU consumer protection rules could incorporate more behavioral wisdom. The relevance of behavioral insights to consumer rights is obvious as consumer protection rules tend to ignore how boundedly rational consumers can be when they make their dec...
Main Authors: | , |
---|---|
Format: | Journal article |
Language: | English |
Published: |
Columbia Journal of European Law
2017
|