Journalism and PR: News, Media and Public Relations in the Digital Age
Public relations and journalism have had a difficult relationship for over a century, characterised by mutual dependence and – often – mutual distrust. In recent years, developments in corporate PR and in political communications mean that the news media outlets are less and less important to the pe...
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| Format: | Book |
| Language: | English |
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I.B.Tauris
2014
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| Subjects: |