What determines a journalist's popularity on Twitter? a case study of behaviour and self-presentation
Popularity on social media has become more important for journalists as news organisations increasingly encourage their journalists to develop online personas which are popular with audiences. However, outlets’ social media guidelines have also narrowed journalists’ scope for action to do so, partic...
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| Formáid: | Journal article |
| Teanga: | English |
| Foilsithe / Cruthaithe: |
Routledge
2018
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