Understanding the platform economy: Signals, trust, and social interaction
Two-sided markets are gaining increasing importance. Examples include accommodation and car sharing, resale, shared mobility, crowd work, and many more. As these businesses rely on transactions among users, central aspects to virtually all platforms are the creation and maintenance of trust. While r...
Main Authors: | , , , |
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Format: | Conference item |
Language: | English |
Published: |
University of Hawai'i at Manoa
2020
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