Receptacle interacts with consumer’s need for touch to influence tea-drinking experience

<p><strong>Purpose</strong> – This study was designed to investigate how the material properties of the tea-drinking receptacle interact with a participant’s motivation and preference for extracting and using information obtained via haptic perception, namely the need-for-touch (NF...

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Bibliographic Details
Main Authors: Wang, C, Peng, Y, Spence, CJ, Wan, X
Format: Journal article
Language:English
Published: Emerald 2020