The “piggyback” approach to innovation

In business and in life, we tend to address problems in the manner we’ve been taught, failing to see adjacent opportunities and unconventional pairings. Consider how we have “the way” we do things: the way we make pasta, the way we use a hammer, the way we deal with our day-to-day problems. On the o...

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Bibliographic Details
Main Author: Savaget, P
Format: Journal article
Language:English
Published: Harvard Business School Publishing 2023