Enhancing the experience of food and drink via neuroscience-inspired olfactory design

Olfactory cues, both orthonasal (when we inhale) and retronasal (when we swallow/breathe out from the back of the nose), play a crucial role in the experience, and enjoyment, of food and drink. However, the design of product packaging glassware, and even plateware has typically not been optimized to...

Full description

Bibliographic Details
Main Author: Spence, C
Format: Journal article
Published: Taylor and Francis 2017