Learning from the Dark Web: Leveraging conversational agents in the era of hyper-privacy to enhance marketing
<p style="text-align:justify;"> The Web is a constantly evolving, complex system, with important implications for both marketers and consumers. In this paper, we contend that over the next five to ten years society will see a shift in the nature of the Web, as consumers, firms and r...
| Main Authors: | , , , |
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| Format: | Journal article |
| Language: | English |
| Published: |
Springer
2019
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