Extraordinary emotional responses elicited by auditory stimuli linked to the consumption of food and drink
A growing number of food and beverage brands have recently started to become interested in trying to link extraordinary emotional experiences to their product offerings. Oftentimes, such extraordinary responses are triggered by product-extrinsic auditory and, to a lesser extent, visual stimuli, such...
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| Format: | Journal article |
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Acoustical Society of Japan
2020
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