Long-range social influence in phone communication networks on offline adoption decisions
We use high-resolution mobile phone data with geolocation information and propose a novel technical framework to study how social influence propagates within a phone communication network and affects the offline decision to attend a performance event. Our fine-grained data are based on the universe...
| Hlavní autoři: | , , , |
|---|---|
| Médium: | Journal article |
| Jazyk: | English |
| Vydáno: |
INFORMS
2023
|