The dynamics of innovation contests using firm-hosted communities

<p>Firms pursuing an open innovation strategy have increasingly turned to individuals as sources of new ideas. Two main approaches are often highlighted. First, firms can use online innovation contests, where individuals submit ideas in competition for a prize. Second, firms can use firm-hoste...

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Detaylı Bibliyografya
Yazar: Langner, BF
Diğer Yazarlar: Seidel, V
Materyal Türü: Tez
Dil:English
Baskı/Yayın Bilgisi: 2013
Konular: