Combining typeface and color to prime specific taste expectations
The effects of color and typeface on people’s taste expectations have been well documented in the literature on crossmodal correspondences. However, research on the interaction between different visual features when they are collectively associated with specific taste qualities is scarce. Here, an o...
| Main Authors: | , |
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| Format: | Journal article |
| Language: | English |
| Published: |
American Psychological Association
2023
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