Collection sales: Good or bad for journals?

This article discusses the impact of collection sales (i.e., the bundling of several journals for sale by publishers to libraries) on journals. The advent of electronic journal distribution implies that bundling is an efficient sales strategy and can act to extend the reach of a journal. Current arr...

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Bibliographic Details
Main Author: Armstrong, M
Format: Journal article
Language:English
Published: Western Economic Association 2010