On the difficulty of marketing food and drink products to men and/or women
In recent years, food and drink marketers have become increasingly interested in the question of whether there are any meaningful sex/gender differences in the world of taste/flavour perception. However, it turns out that while there are a large number of individual differences in the experience of...
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Format: | Internet publication |
Sprache: | English |
Veröffentlicht: |
2018
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