Engaging youth in low- and middle-income countries through chat apps: Challenges and opportunities for international news organizations
This article focuses on strategies of international news organizations (INOs) in low- and middle-income countries (LMICs). In particular, I examine the potential of smartphone platforms in LMICs to reach and connect with new, younger audiences. Insights suggest that chat apps (a) tend to attract new...
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| Format: | Journal article |
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University of Southern California, Annenberg School for Communication andamp; Journalism
2016
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