The development and use of mass media interventions for health-care messages about back pain: what do members of the public think?
The study sought to identify and explore the opinions, beliefs and views of members of the public regarding the use of media interventions for the delivery of health-care messages. It used a draft back pain campaign looking at the level of credibility, acceptability and trust in the authority of the...
| Main Authors: | , , |
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| Format: | Journal article |
| Language: | English |
| Published: |
2007
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