Customer’s Preference Among Four Types Of Restaurant / Nurul Aina Syahirah Mazlan

Purpose-This undergraduate project aims to identify the most preferred type of restaurant in Dungun and to investigate the factors affecting the choice of restaurant in Dungun. Design/methodology/approach- The researcher collected 101 questionnaires from respondents who live in Dungun and analyzed...

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Détails bibliographiques
Auteur principal: Mazlan, Nurul Aina Syahirah
Format: Student Project
Langue:English
Publié: Faculty of Business and Management 2015
Sujets:
Accès en ligne:https://ir.uitm.edu.my/id/eprint/22331/1/PP_NURUL%20AINA%20SYAHIRAH%20MAZLAN%20T%20BM%2018_5.pdf