Factors that influence customer buying decision towards Prudential Life Insurance / Muhammad Akhmal Mohamed Aris
Insurance is a promise of compensation for specific potential future losses in exchange for a periodic payment. Insurance is designed to protect the financial well-being of an individual, company or other entity in the case of unexpected loss. Some forms of insurance are required by law, while other...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2014
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| Online Access: | https://ir.uitm.edu.my/id/eprint/25575/1/PPb_MUHAMMAD%20AKHMAL%20MOHAMED%20ARIS%20BM%20M%2014_5.pdf |