A study on service quality dimensions toward customer satisfaction of Unifi in Selangor / Norhalizatul Akma Diana Abdul Aziz
This study aimed to assess the service quality (SERVQUAL) dimensions toward customer satisfaction of Unifi in Selangor. The study was carried out by using quantitative methodology and service quality model with a total of 172 respondents. The research objective, research question and hypothesis were...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2020
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Online Access: | https://ir.uitm.edu.my/id/eprint/28524/1/28524.pdf |