The impact of customers interaction on social media towards brand awareness among students UiTM Cawangan Melaka Kampus Alor Gajah / Nurul Afifah Aniqah Johari
This study examines on Customers Interaction and Brand Awareness. The results were collected from 346 respondents through a questionnaire. A survey consists of 27 questions that use a Likert Scale questions to establish measurable values from the respondents. The data analysis intends to determine w...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2020
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Online Access: | https://ir.uitm.edu.my/id/eprint/28556/1/PPb_NURUL%20AFIFAH%20ANIQAH%20JOHARI%20BM%20M%2020_5.pdf |