Risk perception towards international travellers’ destination choice: A case of Sabah / Izyan Dahlia Supani and Zuliah Abd Hamid.
Risk and tourism are basically related to each other as it involves travelling to unfamiliar destinations; the uncertainty of future conditions; and the possible negative results of making the decision to travel. This study is designed to investigate risk factors on international traveler’s destinat...
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Format: | Article |
Language: | English |
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Universiti Teknologi MARA Cawangan Selangor and UiTM Press
2020
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Online Access: | https://ir.uitm.edu.my/id/eprint/29149/1/AJ_IZYAN%20DAHLIA%20SUPANI%20JTHCA%20B%2019.pdf |