A study of determinants that affect consumer's satisfaction: examination on internet banking behaviour among rural consumers in Selangor / Ain Syamimi Abdul Qawi
The banking industry has been rapidly developing the use of internet banking as an efficient and viable tool to create customer value. It is one of the popular services offered by most of banks to provide speedier and reliable services to online consumers. However, there are still consumers that are...
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| Format: | Monograph |
| Language: | English |
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Faculty of Business and Management
2019
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| Online Access: | https://ir.uitm.edu.my/id/eprint/29194/1/PPb_AIN%20SYAMIMI%20ABDUL%20QAWI%20BM%20J%2019_5.pdf |