Role of management accounting practices in creating values: a case study of Asia highway / Mohd Nur Hakim Bahaman and Ibrahim Kamal Abdul Rahman
Management accounting plays crucial role in a company because management accounting information helps managers to make decision. One of the areas that need critical analysis to make decision is marketing area where customers’ satisfaction is essential. In order to sustain customer satisfaction, vari...
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Format: | Article |
Language: | English |
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Universiti Teknologi MARA Cawangan Selangor
2014
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Online Access: | https://ir.uitm.edu.my/id/eprint/29706/1/AJ_MOHD%20NUR%20HAKIM%20BAHAMAN%20APMAJ%20B%2014.pdf |