The intersection of self and social identity in heritage brand destination
The recognition from the United Nations Educational, Scientific and Cultural Organisation (UNESCO) on heritage tourism draws destination tourists both international and local. Lenggong Valley (LV) is well-known with the Perak Man and archaeological sites. Since its discovery and inscription as one o...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Penerbit Universiti Kebangsaan Malaysia
2020
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Online Access: | http://journalarticle.ukm.my/14497/1/38607-122942-1-PB.pdf |